Technology Hospitality Trends Beyond 2020

The hospitality industry has seen many new technological advancements in recent years, some have become widely adopted, while some are only beginning to scratch the surface. 

Using a mobile device to find a venue, check out the opening times, make a reservation, order-in or order out using a delivery service has become second nature to tech-savy patrons. Now payments can be taken seamlessly from a mobile wallet, credit card or stored securely on file helping businesses meet their customer expectations, delighting them into becoming repeat customers.

As smartphones become more capable, software more innovative, and systems increasingly more automated, greater opportunities exist to implement useful Apps and Point of Sale solutions.  

Payment Technology

Point of Sale Payment Doshii

Today guests are paying for their meals in more ways than ever. One advancement has been the growth of contactless payments, specifically through mobile wallet Apps. In 2020, venues will be looking to upgrade their payment technology to accept payments through EMV contactless-enabled terminals and near field communication (NFC) too. Being able to split bills, prepay, earn loyalty points and reduce the amount of time and effort payment takes staff and guest ensures that their involvement is less transactional and more focused on their experience. Being able to track guests behaviour from booking to plate to payment brings insights to the business on a granular level and can lead to identifying trends that may bring more revenue opportunities.

What can venues do to prepare for this trend?

– Check to see if your POS is able to process the payments on the platforms your customers request.

– See if your hardware is compatible with upgrading to accepting mobile payments.

Automated Services

Tabsquare kiosk Doshii Payment API

Kiosks, Ipads, Self-service terminals are sprouting up everywhere. Kiosks are especially being broadly adopted in QSR venues where staff overheads and labour costs are high.

Recently Strike Bowling installed kiosks (connected to directly to their POS via Doshii) at selected ten pin bowling lanes and saw a 40% increase in food and beverage sales. It has been noted that digitally placed orders have a higher spend than traditionally captured orders. 

Festivals and food markets are also adopting self-service Apps where orders can be placed directly via the customer’s mobile device. Once the order is ready customers are then alerted to go collect their order. No disruption or queuing and missing the party – just convenience at the tap of a screen.

What can venues do to prepare for this trend?

Check out what Apps and web-platforms your competition are offering to attract and retain their customers.

– If you do have an online bookings system, is there a way that you can give your customers more control over what they can book online? I.e. can they add inventory and catering items to their booking? Or make payments online?

An Online Presence

POS API Doshii

Word of mouth is essential to the hospitality industry, which is why tools help to gain a better understanding of the market and help drive the venues messaging on an ongoing basis. While social media has been around for many years now, the expectation in 2020 is that hospitality industry will continue to focus on making better use of the online tools available, with the goal of providing a more positive guest experience overall.

Negative reviews and low rankings can indicate that there is a greater problem than just unhappy customers. The key to being good at social media is being consistent. If your perfect guest is a millennial who is following a movement, is hyper-connected to trends and wants to find their perfect place for them, then it’s up to you to market on the platforms which they are present – social media.

Doshii customer Ziggys Eatery in Melbourne is a perfect example of how a perfect Instagram feed promotes their brand, their food and their venue.

Order Up! Doshii Delivery API Ziggys Eatery Melbourne
Ziggys Melbourne Eatery Doshii Orderup! Delivery

What can venues do to prepare for this trend?

Establish which platforms your business aligns most strongly with your guests demographic.

Have a style guide /template for posts to look like so your brand is seen as consistent and polished.

Be consistent – post at times and days when your audience is online and attentive to your message.

Growth of Software Integrations

Doshii Payment Venue API

With Point of Sale being the heart of every hospitality business, it is imperative to tie it in with other modern applications such as delivery services and customer loyalty programs. By ensuring your POS can connect directly with a different service provider means you remove from your venue the repetitive reconciliation tasks, the need to manually re-enter orders into your POS as well centrally manage your menu items and provide real-time data insights.

What can venues do to prepare for this trend?

Check that your POS is able to integrate into other platforms with no additional (costly) development costs.

Ensure that any future upgrades will not affect your POS functionality and there is a clear future product roadmap

Doshii has successfully integrated to more than 30+ Apps and web-platforms and is able to bring together seamlessly venue POS and all the critical business Apps needed to run a modern hospitality operation.

=======================

View The Doshii App Marketplace Here

Get into contact today and get connected with Doshii

Learn which Apps can bring your venue more revenue with Doshii – Sign Up For Free Today

More from the blog

Doshii welcomes venues with Square
Read More
Inside Doshii with Founder Sean O'Meara
Read More
12 Steps To Get Your App Found and Downloaded
Read More
A Brief History of POS
Read More
5 Signs Your Venue Should Invest in Technolog...
Read More
Share This